As the Brand Manager for Divine Chocolate USA, I recently had the incredible opportunity to visit the farmers of Kuapa Kokoo for the first time. Divine USA and Divine UK were both holding their Board meetings at the Kuapa Kokoo headquarters in Kumasi, Ghana and I was able to come along. Before heading to Ghana, I made a pit stop in London where I was able to meet the trailblazing staff of Divine Chocolate Ltd. who I’ve been in touch with since the beginning of my work with Divine in Washington D.C.
It was great to finally shake hands with the folks who I’ve been in touch with via phone and email for so long! I took some notes of several of the special features they had in their office that we could replicate in our own, such as the incredible spread of all of our flavors at the reception desk, and a conference room surrounded by posters and products from years past to inspire the many meetings and brainstorming sessions that occur in the Divine Headquarters.
After a crisp morning walking along the River Thames and one last photograph of Tower Bridge, I flew to Accra with the Divine Board of Directors, where we would have a short stay before heading to our final destination: Kumasi. 10 of us piled into a van in Accra and soon got stuck in some incredible traffic! Sitting in traffic did, however, provide us with the opportunity to be a captive audience to the vibrant scene of street merchants, church-goers, and soccer fans. We were then off to the canopy walk above the trees of Kakum National Park.
But first, we had lunch at an outdoor restaurant that was surrounded by a lake of crocodiles. And for those of us brave enough, we had the opportunity to touch a crocodile lazing under the trees.
Kakum National Forest was established in 1960 and covers 375 square km in the Central Region of Ghana. Its highlight is the Canopy Walkway, made up of 7 different bridges towering above the forest floor. It was a once in a lifetime experience to cross the canopy, and the 10 of us were thrilled to get this unique look at the landscape in this region.
The morning after arriving in Kumasi, we met at the Kuapa Kokoo offices where the staff gave us an overview of their key projects and introduced us to Esther, who would be our guide for the day. We headed about an hour outside of the city to the Awaham Society in the Effiduase District. We first stopped at the Juaben Depot, where the district manager showed us a warehouse piled high with cocoa sacks fresh from the harvest.
We gathered under a tree at Awaham Society, where we met some of the key leadership and listened to questions and feedback from farmer members of Kuapa Kokoo. Awaham Society was first a sub-society, and after working hard for 5 years, they become a full society in 2005. They spoke about the benefits of membership in Kuapa: a 2 Cedi (the Ghanaian currency) bonus on every sack of cocoa this season, new machetes, and credits for agricultural inputs that have improved yields year after year.
Everyone headed into the cocoa farm of Executive Member Juliet Brago, who showed us her beautiful land filled with cocoa pods and interspersed with avocado trees and other grand shade trees that kept the cocoa plants growing strong. We also visited the 12 acres of Mr. Anare Mensah, the oldest member of the society. Nana Aggyei Bada showed us how the farmers break open the pods and ferment them inside banana leaves, carefully sealing the cocoa inside the leaves to ensure sufficient heat is created for fermentation to occur.
Once the beans are fermented, they are brought back to the homes of farmers to dry- we were shown the process by Richard Agyapong, who churned the beans and picked out those of inferior quality. The last thing we were shown was the corn mill that the society had bought through the assistance of Kuapa Kokoo 4 years ago. Before the mill, farmers and community members would have to travel long distances to grind foodstuffs, but now they had a space in the center of the community to take care of it. Isaac Kronkiye, the man who manages and maintains the mill, showed us the process.
We thanked the farmers of Awaham Society for taking the time to show us the careful process of cocoa harvesting and share their stories of what it’s like to be members of Kuapa Kokoo. We left them with a tub of milk chocolate to share amongst the community so that they could each have a taste of the chocolate company that they co-own.
The next couple of days were filled with meetings at the Kuapa Kokoo headquarters and seeing the sights of the incredible city of Kumasi. Kumasi is home to the largest street market in Sub-Saharan Africa, and we were overwhelmed with the sights and smells of this bustling market. I also picked up a good amount of fabric to take home!
Just minutes before we hopped in the car to head to the airport, Monica Dadzie, the manager of Kuapa Kokoo’s gender program, showed us some incredible batik work that a women’s group had recently been working on- how Divine!
My first trip to Kuapa Kokoo was a truly incredible experience, and after working at Divine Chocolate for just over a year now, my inspiration to share the Divine story to the consumers of the US is fully renewed. Here’s to a fabulous 2012 for Divine Chocolate!